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Urban Mantra – Reviving a Legacy Bar & Lounge with Strategic Rebranding
Urban Mantra, one of the oldest and once most popular bars and lounges in Guwahati, had lost its edge as new competitors flooded the market.…
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Cafe Aera – Elevating Sales through Strategic Branding and Local Relevance
Cafe Aera, a charming and aesthetically cozy café, was struggling with low visibility due to its almost negligible digital presence. Despite its ideal location beside…
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FTV Guwahati – Reviving a Premium Bar & Lounge in a Competitive Market
FTV Guwahati, despite being a premium bar and lounge, struggled to generate significant revenue due to its location surrounded by other popular clubs and lounges…
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Khao Gully – Driving Footfall and Boosting Online Orders
Khao Gully, a vibrant QSR known for its diverse menu offering multiple cuisines, faced a common challenge in the competitive food industry: how to attract…
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Retro Town Nightclub – Reviving a Nightlife Icon with Organic Marketing
Retrotown, once a trending hotspot in Guwahati’s nightlife scene, faced significant challenges after multiple changes in management over its four-year existence.
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